Branding: Success Stories
Both while working at MarketSense, a B2B marketing communications firm based outside of Chicago,and since then, I have had the privilege of collaborating on identity projects with some world-class designers. From corporate rebrands to start-from-scratch brand creation, I develop the company voice from which all marketing communications are created from. A voice that the company can own. That will distinguish them from the competition. And that will incite their customers to action. This process typically starts with creating a brand definition that details what we want customers to think of when they hear your name. Are you ready to start writing yours?